Behind the Mirror: Launch of a new product MirrorCRM, the solution for managing your outbound leads

For our first podcast, we wanted to plug in a microphone where we don’t normally record.
The aim is to immerse you in our daily life, 0 filters, 0 taboos. We’ll share our thoughts on the challenges and opportunities facing us.
Behind the Mirror: How to optimize acquisition channels for sustainable growth in 2024?

In this episode of our podcast, we, Tristan, Romain and Fred, discuss acquisition channels for our Stepward and MirrorProfiles projects. We reflect on our past strategies and debate the pros and cons of outbound and inbound canvassing. We share the evolution of our mindset and the importance of defining our offer and positioning. We talk […]
Behind the Mirror: The structuring and arrival of a team

In this episode, we continue to share our journey from freelancers to more structured entrepreneurs. We discuss the challenges we faced, setting up our offices in Nantes, recruiting work-study students, onboarding, process management, and many other aspects that have shaped and built the company we are today. We share how we managed the transition from […]
Behing the Mirror: From freelancers to entrepreneurs – The genesis of Stepward

For this episode, we’ve chosen to take you back to where it all began for MirrorProfiles and Stepward. We tell you about our evolution from simple marketing freelancers to the creation of a company, a close-knit team facing new challenges. It’s the story of our journey, told through anecdotes and moments that have marked us. […]
Behind the Mirror: Where it all begins

For our first podcast, we wanted to plug in a microphone where we don’t normally record. The aim is to immerse you in our daily life, 0 filters, 0 taboos. We’ll share our thoughts on the challenges and opportunities facing us.
How to develop your Linkedin prospecting?

Podcast produced by Alexandre Waquier, creator of “Les Héros de la vente”. Frédéric, co-founder of MirrorProfiles, talks about Linkedin prospecting. Find out how MirrorProfiles also uses Linkedin for its own prospecting. To learn more about prospecting on Linkedin, I invite you to read our complementary article: “How to increase your Linkedin prospecting”.