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How to measure the effectiveness of your sales prospecting

How to measure the effectiveness of your sales prospecting

Indispensable for developing sales and building customer loyalty, prospecting is the engine of growth for any company. The aim is simple: to identify and contact qualified prospects, in other words, individuals potentially interested in the products or services we offer.

But to measure the productivity of your efforts and optimize them, what criteria should you consider?

This guide will give you the basics you need to observe the impact of your prospecting efforts. You’ll learn about the key performance indicators (KPIs) you need to know, how to analyze the effects of your implementations from both a quantitative and qualitative angle, and how to adjust your sales tactics thanks to the data collected.

What’s more, you’ll discover ways to boost your productivity, identify common pitfalls to avoid, and tips for infusing your interactions with a captivating, human tone.

MirrorChat – How to use prerecorded messages

Illustration of a person using a mobile app to learn about using pre-recorded messages, with text in french that translates to "how to use pre-recorded messages?.

With the multiplication of interactions and the simultaneous management of several accounts, it quickly becomes tedious and time-consuming to write individual responses to each prospect. Recognizing this recurring problem, we at MirrorChat have developed a powerful feature: pre-recorded messages.

Buying or renting fake Linkedin VS ID verified accounts?

Buying or renting fake Linkedin accounts VS ID verified accounts

Whether you’re a company, an agency or a freelancer, Linkedin has become the professional network where you need to be to generate leads or even to recruit.

In 2024, Linkedin once again tightened its quotas, making the platform increasingly difficult to use for mass prospecting. However, [bien maîtriser le mass outreach](https://mirrorprofiles.com/comment-construire-une-machine-de-prospection-massive-sur-linkedin-sans-etre-ban/) does not mean non-qualitative – quite the contrary! In fact, with a sufficient volume of prospecting, you can test several types of prospecting messages and easily carry out ABM campaigns on Linkedin. However, to generate sufficient prospecting volume on Linkedin, you’ll need to deploy much more than the Linkedin accounts of your sales reps, you’ll need other Linkedin accounts.

Between fake Linkedin accounts and Linkedin ID Verified accounts, which to choose? This is the subject of this article.

We’re getting more and more requests for Linkedin accounts verified by ID. To clarify the situation, we’ve decided to write this article to explain and show you why using Linkedin accounts with ID verified is no longer of interest for 2024. Worse, it’s less effective than renting fake Linkedin accounts: [MirrorProfiles](https://mirrorprofiles.com/).

To do this, we’ll look at the difference between these 2 types of account, their advantages and disadvantages, and above all, what to choose depending on your situation and your use of Linkedin.

How do I download a resume from a Linkedin profile?

How do I download a cv from a linkedIn profile?

Candidate prospecting or talent acquisition is increasingly focusing on Growth Hiring. The aim of this article is to give you an edge over your competitors. Growth Hiring involves automatically contacting pre-selected candidates. However, one of the aspects missing from most strategies of this type is quality reporting. In order to maintain a high quality pool, you’ll need an ATS or, more simply, a tool that will store all the information your recruiters can collect. One of the most important pieces of information is the CV. It’s packed with important data that you can use either to personalize your approach or to make a note of them before you contact them.

Growth actu: how to attack key accounts on LinkedIn?

How do I prospect for key accounts on Linkedin?

This article was written in partnership with deux.io, a [agence de prospection](https://deux.io/agence/prospection-commerciale) and growth hacking website.

If you want to contact key accounts with high revenue potential, be aware that the competition is intense. Large companies naturally attract the attention of many market players! So how can you hope to stand out from the crowd?

In this article, we give you all our solutions to help you reach these key accounts.