Introduction
Buying subscribers on LinkedIn is a practice as old as the creation of LinkedIn in 2002.
If you’ve clicked on this article, we’ll show you how to buy connections on LinkedIn and, more importantly, why it’s a bad idea – spoiler alert!
The real aim of this purchase is to strengthen your presence on LinkedIn and gain greater notoriety.
However, to make it really effective, we’ll show you the only solution that exists: the 2023 trick on LinkedIn.
LinkedIn connection buying platforms
Buying subscribers on LinkedIn is a practice that has been around for some time. The idea is to rapidly increase the number of your connections to gain credibility on the network.
However, it’s important to note that this method is often counterproductive, as it doesn’t allow you to target subscribers according to your business sector.
In other words, gaining subscribers simply to increase your subscriber base is not an intelligent strategy for developing your network.
It’s best to develop your network thoughtfully, targeting people who are relevant to your industry.
That said, there are many platforms that offer to buy LinkedIn subscribers. Most of these platforms claim to offer real, active subscribers, but it’s important to be wary of these claims.
Often, the subscribers provided are fictitious or spoofed accounts, which is not at all beneficial for your network.
We’ve selected four of the biggest LinkedIn subscriber buying platforms to take a closer look at.
Achatlikes :
This platform claims to offer a superior service by providing only active and verified profiles. They point out that this is particularly important in a world where many purchase and popularity advertising offers are fragile and unconvincing.
Here are the prices:
- 200 followers: €37.99
- 500 followers: €72.99
- 1000 followers: 139.99
- 2000 followers: €259.99
123followers
This online platform claims to provide a transparent, high-quality service. They are committed to providing only real LinkedIn subscribers from real, active accounts.
Here are the prices:
- 100 followers: $3.00
- 200 followers: $5.00
- 500 followers: $12.00
- 1000 followers: $21.00
- 2000 followers: $38.00
- 5000 followers: $90.00
- 10000 followers: $160.00
- 20,000 followers: $300.00
RiseKarma
:
This company says it uses artificial intelligence (AI) to attract new followers. Their AI, RiseKarma AI, takes care of everything, using hundreds of strategies developed over several years.
Lhe purchase of Linkedin followers is expensive. The notion of price depends on the gain associated with it. In over 5 years of Linkedin expertise, we’ve never seen an account where the purchase of followers was conclusive. Worse still, Linkedin detects these mass acceptances and may ban your account.
COMPARATIVE :
In summary, it’s important to consider that while these platforms claim to offer real, active subscribers, this doesn’t guarantee that they’ll be relevant to your industry. It’s always best to develop your network thoughtfully, targeting people who are relevant to your industry.
As you can see, we at MirrorProfiles aren’t particularly keen on the idea of buying followers on LinkedIn.
And here’s why we think this technique is not only obsolete but also counterproductive:
- Lack of relevance: As mentioned above, purchased subscribers are often not relevant to your industry. This means that even if your number of subscribers increases, it won’t have a positive impact on your professional network.
- Banning risk: LinkedIn has algorithms in place to detect abnormal increases in subscriber numbers. If you are detected buying subscribers, your account may be banned.
- Loss of credibility: If your network discovers that you’ve bought subscribers, it can damage your professional credibility.
- High cost: Buying subscribers can be expensive, and as mentioned above, ROI is often low due to the lack of relevance of subscribers.
In conclusion, we recommend developing your LinkedIn network by targeting people who are relevant to your industry. It may take longer, but the results will be much more beneficial in the long term.
Why this technique is obsolete and counter-productive
A LinkedIn account is considered influential when its Social Selling Index (SSI) exceeds 75.
SSI is a key indicator on LinkedIn, measuring your ability to generate opportunities on the platform. A high SSI indicates a strong influence on the network, and it also allows you to compare yourself with other professionals in your sector and with the members of your network.
SSI is calculated according to four main criteria:
- developing your professional image
- identifying relevant contacts
- information sharing
- creating and maintaining quality relationships
These criteria are essential to maximize your effectiveness on LinkedIn.
Why is a high level of SSI important?
LinkedIn is an ideal platform for creating and nurturing professional relationships, which can open the door to a wide range of opportunities, from sales and recruitment to career advancement. Although initially designed for sales professionals, SSI is in fact a useful tool for everyone. It allows you to assess your credibility and the impact of your communication on the platform.
A high SSI is generally the result of a strong personal presence and quality interactions. The higher your score, the more likely you are to generate new opportunities.
The limits of buying followers
Buying followers may seem like a shortcut to increasing your SSI, but it’s actually a short-sighted strategy.
Three of the four SSI criteria are directly linked to your professional activity, and no follower-buying platform allows you to buy followers specific to your sector.
By artificially inflating the fourth criterion, you risk compromising the other three in the long term.
What’s more, the number of followers is not a reliable indicator of the credibility or effectiveness of your account. We observed accounts with 600 connections generating more leads than accounts with 2000 connections, simply because the network of the 600-connection account was 90% composed of its target.
In short, it’s best to have a LinkedIn account with fewer connections but a high proportion of relevant followers.
LinkedIn will enhance this consistency and showcase your content not only to your network, but also to your network’s connections. The advantage therefore lies in both inbound and outbound marketing strategies.
The only way to boost your presence on Linkedin
A presence on LinkedIn is crucial to establishing your professional credibility, expanding your network, accessing new opportunities and reinforcing your personal or corporate brand. It encompasses several elements, including a complete profile, regular and engaging activity, a diverse network and positive interactions with others on the platform.
Improve your LinkedIn profile
To maximize your potential on LinkedIn, it’s essential to have an optimized profile. This includes a professional profile photo, a catchy headline, a detailed summary, a complete list of your skills and experience, recommendations, etc.
Mirrorprofiles offers several tutorials created in collaboration with LinkedIn expert Ruben Taieb. These guides cover different aspects of optimizing your profile and will take you step-by-step through the different sections of your profile, giving you invaluable advice on how to optimize them.
The benefits of vertical accounting
Account verticalization, i.e. specializing your profile and content for a specific sector, can also increase your visibility and influence on LinkedIn. Verticalization consists of carrying out connection request campaigns only on & specific target.
This can not only increase engagement on your publications, but also make your prospecting campaigns more effective.
By targeting a specific sector, you can reach not only your direct connections (1st) but also the connections of your connections (1st of your 1st), and so on.
Use of automation and targeting tools
Finally, using automation tools can also help to increase your presence on LinkedIn. These tools can automate certain tasks, such as sending invitations to connect or messages, which can save you time and allow you to concentrate on other aspects of your LinkedIn strategy.
However, it is important to use them with caution and not to automate all your interactions on the platform.
What’s more, it’s essential to target your audience correctly on LinkedIn. You can do this by using LinkedIn’s advanced search filters to find professionals who match your target demographic and profession.
In summary, to boost your presence on LinkedIn, it’s essential to have a complete and optimized profile, to be active and engaging on the platform, to target your audience correctly and to use automation tools with care.
By following these steps, you can increase your visibility and influence on LinkedIn, which can lead to new opportunities and a strengthening of your personal or corporate brand.
Conclusion
In conclusion, while buying followers on LinkedIn may seem like a quick and easy way to increase your visibility and influence on the platform, it’s actually a short-term strategy that can have negative long-term consequences.
Not only can this compromise your SSI and therefore your credibility on the platform, but it can also lead to a loss of trust on the part of your network and, in the worst case, a ban on your account by LinkedIn.
The only viable solution to really increase your presence on LinkedIn is to adopt a more strategic and thoughtful approach.
This includes optimizing your profile, increasing your activity and engagement on the platform, building a network of relevant, quality connections, and careful use of automation and targeting tools.
MirrorProfiles is an indispensable resource if you want to get things done quickly but well. It’s a good compromise between quantity and quality.
Ultimately, the quality of your network and engagement on LinkedIn is far more important than the quantity of your followers.
By adopting a more strategic approach and using the resources and tools available intelligently, you can create a strong and influential presence on LinkedIn that will help you achieve your professional goals and strengthen your personal or corporate brand.
